With the obvious adaptation of the approaches and the best practices, Stratence Partners has supported many organizations and across many industries to improve their maturity level in Strategy Optimization, Pricing Excellence and Commercial Effectiveness.

With a good mix of Business-to-Business (B2B), Business-to-Business-to-Business (B2B2B), Business to Consumer (B2C) and Business-to-Business-to-Consumer (B2B2C) over the more than 800 projects done by Stratence Partners, we have also been able to "cross-pollinate" best practices among these different "types" of Pricing, bringing additional value, competitive advantage and though leadership to the Organizations we worked with.

We have also helped not a few customers with a mix of these different types of Pricing, having in the same organization a B2B, B2C, B2B2B and B2B2C "sells funnel", making even more difficult to align common-coordinated Strategic, Pricing and Commercial capabilities.