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Commercial Transformation 
AI Powered

We partner with leading organizations to build faster, smarter, more efficient and profitable commercial organizations.

  • Unifying strategy optimization, pricing excellence, commercial effectiveness, and pragmatic Applied AI solutions.

  • Implementing best practices capabilities for competitive edge, delivering measurable growth in market share and margin.

  • Securing success and future autonomy with proprietary methodologies for change management and capability building.

  • Accelerating and improving impact for our clients leveraging Andersen global outreach and world-class competences.

Expertise

Growth &
Strategy Optimization

Strategic decisions, leveraging go-to-markets and dynamic segmentation, sharpened value propositions and innovation, supported by SPIE+AI™ profit–market share insightful simulations.

Pricing & Contracting Excellence

Implement gross-to-net transparency, strengthen value-based pricing, boost market share and increase margin using predictive and dynamic SPIE+AI™ best practice pricing analytics.

Sales &

Commercial Effectiveness

Redesign policies, roles, incentives and playbooks, while deploying SPIE+AI™ that automate and streamline processes, deploying training-coaching programs for aligning strategy with execution.

Pragmatic AI Digital
Enablement

Leverage SPIE+AI™ solutions for data integration and management, embedding systems (OTC, CRM, CPQ, BI) for faster, more precise decision making, and automating digital processes.

Capability Building & Change

Management

Combine SPIE+AI™ acceleration, new best practices capabilities, and proven methodologies for cross-functional engagement and change management, securing successful transformation.

Growth Model

Customers &

Demand

  • Market Penetration Acceleration

  • High-Quality Customer Acquisition

  • Retention & Loyalty

  • Value Uplift

  • New Customer Segments & Demand Innovation

  • Lifetime Value
    Maximization

Geographies &

GTM

  • Cross-Geography Expansion & GTM Synergies

  • GTM Model Productivity & Channel Excellence

  • New Markets Entry & Commercial Innovation

  • Sales Enablement & Performance Acceleration

  • Partner Ecosystems & Indirect Channel Innovation

Products, Services & Solutions

  • Value Proposition & Pricing Architecture Optimization

  • End-to-End Revenue Waterfall & Leakage Elimination

  • Portfolio Profitability & Mix Enhancement

  • New Products, Services & Solutions Innovation

  • Monetization Models Innovation

Capabilities &

Enablers

  • Pricing & Margin Strategy

  • Digital Commercial
    Excellence

  • Data, Insights & Predictive Analytics

  • Talent, Capabilities & Organization

  • Governance, Operating
    Model & Execution
    Discipline

From Challenges to Deliverables

Strategy & Growth

  • Fragmented go-to-market strategy and inconsistent segmentation.

  • Limited visibility on profit drivers and future scenario simulation.

  • Slow decision-making due to poor data & AI integration.
     

Pricing & Contracting

  • Lack of gross-to-net transparency.

  • Ineffective value-based pricing and margin leakage across the waterfall.

  • Complex, manual tendering and discounting processes.
     

Sales & Commercial Effectiveness

  • Misaligned roles, incentives and governance.

  • Low sales productivity and inconsistent negotiation practices.

  • Manual, non-standardized execution across markets.
     

Digital & AI

  • Data silos and insufficient analytics maturity.

  • Inability to operationalize AI in commercial decisions.

  • Systems (CRM, CPQ, BI) not integrated or underutilized.
     

Change Management

  • Resistance to new ways of working.

  • Lack of capabilities to sustain transformation.

  • No unified cross-functional operating model.

Value Proposition

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Committed Impact

Top and bottom-line uplift with +3–7% EBIT in year one.

Unified Transformation

Strategy, pricing, commercial, systems, and SPIE+AI™ working as one.

Tailored Solutions

Proven methods and ready-to-use tools that accelerate results.

Senior Expertise

A team of 43 experts with 25+ years of hands-on experience.

Track Record

35+ countries, 400+ successful projects, measurable ROI.

End-to-End Partnership

Diagnostic to capability building and implementation at scale.

Partners – Customers

Industry Leaders

In Pharma, MedTech, Oil & Gas, Chemicals, Manufacturing, Telco, Utilities, Logistics, Financial Services, Insurances and other sectors.

Decision Makers

Driving EBIT improvement, GTM and product-portfolio performance, new launches integration, innovation, sales effectiveness and impact.

Scoping Profiles

Commercial transformation, reorganization, AI integration, strategy optimization, pricing excellence, sales effectiveness, pre and post M&A.

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Andersen & Stratence Partners Synergies

Andersen

​​(End-To-End Business
Partner)

  • Strategy & Transformation

  • AI, Data & Technology

  • Tax, Legal, Mobility, Valuation, Deals, M&A

  • ESG & Sustainability

  • Risk, Compliance & Cybersecurity

Customers Value

​​Speed, Certainty

& ROI

  • Faster strategy-to-implementation

  • Unified governance & aligned execution

  • Integrated cross-functional compliance

  • Lower risk

  • Higher ROI

Stratence Partners

​​(Commercial Transformation, AI Powered)

  • Growth & Strategy Optimization

  • Pricing & Contracting Excellence

  • Sales & Commercial Effectiveness

  • Pragmatic AI Digital Enablement

  • Capability Building & Change Management

Industries Specific

​Expertise & SPIE+AI™ Vertical Solutions

  • Healthcare, Pharma

  • MedTech, Animal Health

  • Oil & Gas, Chemicals

  • Manufacturing

  • Logistics

  • Telco, Utilities, Retail

  • Insurances

  • Financial Services

Stratence Partners Integrated Ecosystem, AI Powered

SPIE+AI™
Data Management

  • Automated AI integration of internal and external market-competitive data, unleashing strategic and pricing intelligence.

  • Leveraging Stratence Partners best practice commercial data model (SPOT) for short to long-term plan on data maturity.

  • As the foundation for Commercial Transformation, enabling insight-driven decisions and measurable share-profit impact.

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SPIE+AI™
Data Science

  • Automated AI predictive analytics to optimize strategy, implement pricing excellence and support sales effectiveness.

  • Off-the-shelf AI analytical capabilities covering smart cost+, competitive and value-based maturity levels.

  • Across the end-to-end gross-to-net waterfall, from list price, discounts, rebates, cost to sell & serve, down to net-net profit.

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SPIE+AI™
Commercial Execution

  • AI‑enabled tools that streamline ways of working, enhance governance, empower delegation of authority and incentives.

  • Implementing best practices for sales, key account management, negotiation, and proposal generation.
    Upskilling with CRM-CPQ integrated tools, AI Powered data intelligence and training-coaching programs.

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Seamless Partnering Journey

Intro
Workshop

Objectives:

  • Align on current status

  • Define future expectations

  • Introduce AI opportunities

  • Detail next steps

Participants:

  • Decisions makers

  • Key stakeholders

  • Future project
    leader

Scope:

  • HQ

  • Optional BU’s/Countries

Timing:

  • 1,5 hour

Pre Assessment

Objectives:

  • Engage with stakeholders

  • Propose preliminary ROI

  • Assess AI readiness

  • Assess priorities

Participants:

  • HQ stakeholders

  • Bu’s, countries leaders

  • Future project
    leader

Scope:

  • HQ

  • Sample BU’s/Countries

Timing:

  • 2 to 4 weeks

Deep Dive Diagnostic

Objectives:

  • Design capabilities roadmap

  • Detail 1-3 AI use-cases

  • Measure detailed ROI

  • Align cross-functionally

Participants:

  • HQ stakeholders

  • Bu’s, countries stakeholders

  • Project leader &
    teams

Scope:

  • HQ

  • Selected BU’s/Countries

Timing:

  • 4 to 6 months

Blueprint & POC

Objectives:

  • Implement capabilities

  • Embed Applied AI

  • Apply business cases

  • Measure and fine-tune

Participants:

  • HQ stakeholders

  • BU’s, countries stakeholders

  • Project leader and teams

Scope:

  • HQ

  • Selected BU’s/Countries

Timing:

  • 6 to 9 months

Scalable Roadmap

Objectives:

  • Empower autonomy

  • Packaging AI solutions

  • Build training program

  • Develop DIY methodology

Participants:

  • HQ stakeholders

  • BU’s, countries stakeholders

  • Project leader and teams

Scope:

  • HQ

  • All BU’s/
    Countries

Timing:

  • 6 to 12 months

Pragmatic, phased approach for a successful and profitable commercial transformation journey

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Start Your Commercial Transformation Journey

If you want to accelerate profit, market share and Commercial Transformation with the support of a senior international team, we will be pleased to discuss your priorities and explore the best approach for your organization.

Call 

+44 (0) 770 030 93 63 

Email 

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