A collaborating firm of Andersen Consulting
Get in touch with us at contact@stratenceweb.com


AI Powered Commercial Transformation
We partner with leading organizations to build faster, smarter, more efficient and profitable commercial organizations.
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Unifying strategy optimization, pricing excellence, commercial effectiveness, and pragmatic Applied AI solutions.
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Implementing best practices capabilities for competitive edge, delivering measurable growth in market share and margin.
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Securing success and future autonomy with proprietary methodologies for change management and capability building.
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Accelerating and improving impact for our clients leveraging Andersen global outreach and world-class competences.
Expertise
Growth &
Strategy Optimization
Strategic decisions, leveraging go-to-markets and dynamic segmentation, sharpened value propositions and innovation, supported by SPIE+AI™ profit–market share insightful simulations.
Pricing & Contracting Excellence
Implement gross-to-net transparency, strengthen value-based pricing, boost market share and increase margin using predictive and dynamic SPIE+AI™ best practice pricing analytics.
Sales &
Commercial Effectiveness
Redesign policies, roles, incentives and playbooks, while deploying SPIE+AI™ that automate and streamline processes, deploying training-coaching programs for aligning strategy with execution.
Pragmatic AI Digital
Enablement
Leverage SPIE+AI™ solutions for data integration and management, embedding systems (OTC, CRM, CPQ, BI) for faster, more precise decision making, and automating digital processes.
Capability Building & Change
Management
Combine SPIE+AI™ acceleration, new best practices capabilities, and proven methodologies for cross-functional engagement and change management, securing successful transformation.
Growth Model
Customers &
Demand
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Market Penetration Acceleration
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High-Quality Customer Acquisition
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Retention & Loyalty
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Value Uplift
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New Customer Segments & Demand Innovation
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Lifetime Value
Maximization
Geographies &
GTM
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Cross-Geography Expansion & GTM Synergies
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GTM Model Productivity & Channel Excellence
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New Markets Entry & Commercial Innovation
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Sales Enablement & Performance Acceleration
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Partner Ecosystems & Indirect Channel Innovation
Products, Services & Solutions
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Value Proposition & Pricing Architecture Optimization
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End-to-End Revenue Waterfall & Leakage Elimination
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Portfolio Profitability & Mix Enhancement
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New Products, Services & Solutions Innovation
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Monetization Models Innovation
Capabilities &
Enablers
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Pricing & Margin Strategy
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Digital Commercial
Excellence -
Data, Insights & Predictive Analytics
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Talent, Capabilities & Organization
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Governance, Operating
Model & Execution
Discipline
From Challenges to Deliverables
Strategy & Growth
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Fragmented go-to-market strategy and inconsistent segmentation.
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Limited visibility on profit drivers and future scenario simulation.
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Slow decision-making due to poor data & AI integration.
Pricing & Contracting
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Lack of gross-to-net transparency.
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Ineffective value-based pricing and margin leakage across the waterfall.
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Complex, manual tendering and discounting processes.
Sales & Commercial Effectiveness
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Misaligned roles, incentives and governance.
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Low sales productivity and inconsistent negotiation practices.
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Manual, non-standardized execution across markets.
Digital & AI
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Data silos and insufficient analytics maturity.
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Inability to operationalize AI in commercial decisions.
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Systems (CRM, CPQ, BI) not integrated or underutilized.
Change Management
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Resistance to new ways of working.
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Lack of capabilities to sustain transformation.
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No unified cross-functional operating model.
Value Proposition

Committed Impact
Top and bottom-line uplift with +3–7% EBIT in year one.
Unified Transformation
Strategy, pricing, commercial, systems, and SPIE+AI™ working as one.
Tailored Solutions
Proven methods and ready-to-use tools that accelerate results.
Senior Expertise
A team of 43 experts with 25+ years of hands-on experience.
Track Record
35+ countries, 400+ successful projects, measurable ROI.
End-to-End Partnership
Diagnostic to capability building and implementation at scale.
Partners – Customers
Industry Leaders
In Pharma, MedTech, Oil & Gas, Chemicals, Manufacturing, Telco, Utilities, Logistics, Financial Services, Insurances and other sectors.
Decision Makers
Driving EBIT improvement, GTM and product-portfolio performance, new launches integration, innovation, sales effectiveness and impact.
Scoping Profiles
Commercial transformation, reorganization, AI integration, strategy optimization, pricing excellence, sales effectiveness, pre and post M&A.

Andersen & Stratence Partners Synergies
Andersen
(End-To-End Business
Partner)
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Strategy & Transformation
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AI, Data & Technology
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Tax, Legal, Mobility, Valuation, Deals, M&A
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ESG & Sustainability
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Risk, Compliance & Cybersecurity
Customers Value
Speed, Certainty
& ROI
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Faster strategy-to-implementation
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Unified governance & aligned execution
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Integrated cross-functional compliance
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Lower risk
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Higher ROI
Stratence Partners
(Commercial Transformation, AI Powered)
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Growth & Strategy Optimization
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Pricing & Contracting Excellence
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Sales & Commercial Effectiveness
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Pragmatic AI Digital Enablement
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Capability Building & Change Management
Industries Specific
Expertise & SPIE+AI™ Vertical Solutions
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Healthcare, Pharma
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MedTech, Animal Health
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Oil & Gas, Chemicals
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Manufacturing
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Logistics
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Telco, Utilities, Retail
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Insurances
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Financial Services
Stratence Partners Integrated Ecosystem, AI Powered
SPIE+AI™
Data Management
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Automated AI integration of internal and external market-competitive data, unleashing strategic and pricing intelligence.
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Leveraging Stratence Partners best practice commercial data model (SPOT) for short to long-term plan on data maturity.
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As the foundation for Commercial Transformation, enabling insight-driven decisions and measurable share-profit impact.

SPIE+AI™
Data Science
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Automated AI predictive analytics to optimize strategy, implement pricing excellence and support sales effectiveness.
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Off-the-shelf AI analytical capabilities covering smart cost+, competitive and value-based maturity levels.
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Across the end-to-end gross-to-net waterfall, from list price, discounts, rebates, cost to sell & serve, down to net-net profit.

SPIE+AI™
Commercial Execution
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AI‑enabled tools that streamline ways of working, enhance governance, empower delegation of authority and incentives.
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Implementing best practices for sales, key account management, negotiation, and proposal generation.
Upskilling with CRM-CPQ integrated tools, AI Powered data intelligence and training-coaching programs.

Seamless Partnering Journey
Intro
Workshop
Objectives:
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Align on current status
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Define future expectations
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Introduce AI opportunities
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Detail next steps
Participants:
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Decisions makers
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Key stakeholders
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Future project
leader
Scope:
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HQ
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Optional BU’s/Countries
Timing:
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1,5 hour
Pre Assessment
Objectives:
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Engage with stakeholders
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Propose preliminary ROI
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Assess AI readiness
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Assess priorities
Participants:
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HQ stakeholders
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Bu’s, countries leaders
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Future project
leader
Scope:
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HQ
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Sample BU’s/Countries
Timing:
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2 to 4 weeks
Deep Dive Diagnostic
Objectives:
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Design capabilities roadmap
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Detail 1-3 AI use-cases
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Measure detailed ROI
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Align cross-functionally
Participants:
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HQ stakeholders
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Bu’s, countries stakeholders
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Project leader &
teams
Scope:
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HQ
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Selected BU’s/Countries
Timing:
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4 to 6 months
Blueprint & POC
Objectives:
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Implement capabilities
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Embed Applied AI
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Apply business cases
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Measure and fine-tune
Participants:
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HQ stakeholders
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BU’s, countries stakeholders
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Project leader and teams
Scope:
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HQ
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Selected BU’s/Countries
Timing:
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6 to 9 months
Scalable Roadmap
Objectives:
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Empower autonomy
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Packaging AI solutions
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Build training program
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Develop DIY methodology
Participants:
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HQ stakeholders
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BU’s, countries stakeholders
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Project leader and teams
Scope:
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HQ
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All BU’s/
Countries
Timing:
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6 to 12 months
Pragmatic, phased approach for a successful and profitable commercial transformation journey

Start Your Commercial Transformation Journey
If you want to accelerate profit, market share and Commercial Transformation with the support of a senior international team, we will be pleased to discuss your priorities and explore the best approach for your organization.


