Commercial Transformation delivers sustainable competitive advantage when strategy, pricing economics, governance, data intelligence, and execution operate as one integrated system.

Technology companies generate enormous amounts of data, yet many still struggle with margin leakage and inconsistent commercial execution. Commercial Transformation provides the structure needed to convert information into disciplined, profitable decisions.

Eduardo Kühnel has been appointed Senior Vice President, Head of Alliances and Ecosystem, and Advisory Board Member at Stratence Partners, reinforcing global ecosystem development and international growth capabilities.

After two days of discussions with pricing, commercial, and transformation leaders in Frankfurt, Fernando Ventureira shares three key observations shaping the future of Commercial Transformation.

Stratence Partners welcomes Meir Spiegel as Senior Vice President, New York Hub, strengthening Commercial Transformation capabilities through financial infrastructure, operational intelligence, data science, and AI Powered Commercial Systems.

Stratence Partners appoints Greg Varner as Senior Vice President North America and Advisory Board Member, reinforcing international Commercial Transformation capabilities across strategy, pricing and operational excellence.

Commercial complexity in Animal Health is accelerating across pricing, distribution, commercial governance, and execution models. In this executive perspective, Stratence Partners explores why Commercial Transformation is becoming a structural capability for organizations seeking sustainable profitability and disciplined growth.

Javier Palazuelos joins Stratence Partners as Senior Vice President APAC and Advisory Board Member, bringing 25+ years of international expertise in Commercial Transformation, Pricing Excellence, Revenue Management, and Commercial Strategy.

Stratence Partners announces the appointment of David Diaz as Senior Vice President Iberia & LATAM and Advisory Board Member, reinforcing its international executive leadership expansion.

Utilities organizations increasingly face execution complexity, fragmented pricing governance, and margin leakage hidden inside disconnected commercial systems. Discover how SPIE+AI™ structures commercial control into one governed operating framework.

Fernando Ventureira closed the B2B Pricing & Commercial Excellence Summit Europe 2026 with a keynote focused on Commercial Transformation, execution discipline, pricing governance, and sustainable competitive advantage.

Utilities companies are facing structural margin erosion not due to strategy failure, but execution gaps. Discover how Commercial Transformation restores control.

Fernando Ventureira will speak at the B2B Pricing & Commercial Excellence Summit Europe 2026, addressing how organizations connect strategy, pricing, and execution to drive sustainable commercial performance.

Discover how Stratence Partners’ Senior Vice Presidents combine industry expertise with AI-Powered systems to deliver structured Commercial Transformation.

Pharma is not facing a pricing problem, but a fragmented commercial system. Discover why CEOs must now lead Commercial Transformation as an integrated operating model.

Transport & Logistics is no longer an operational challenge. It is a Commercial Transformation challenge.

IT companies lose up to 12% of EBIT due to fragmented commercial decisions. Learn how structured Commercial Transformation restores control, transparency and profitability.

Financial Services organizations lose up to 12% of EBIT due to fragmented commercial decisions. Discover how an integrated Commercial Transformation approach restores control, transparency, and profitability.

Today at CIPMI London 2026, Fernando Ventureira, CEO of Stratence Partners, shared how organizations can move from fragmented intelligence to structured commercial decisions that protect margin and drive performance.

This week, Stratence Partners CEO Fernando Ventureira will be in London at CIPMI 2026, addressing how organizations translate strategy and intelligence into structured executive decisions.