top of page

New York in September: Let’s Make Time for a Real Conversation

Fernando Ventureira, CEO of Stratence Partners, engaging with senior executives at a professional business conference in New York, representing the executive conversations and networking planned around the B2B Pricing & Commercial Excellence Summit America 2026.
Fernando Ventureira and the Stratence Partners US leadership team will be in New York September 14–16 for the B2B Pricing & Commercial Excellence Summit America 2026, organized by Ardensi. Join Fernando’s Closing Keynote, visit our stand, or simply arrange a conversation while we are in the city.

Fernando Ventureira and the Stratence Partners US leadership team will be at Ardensi’s B2B Pricing & Commercial Excellence Summit America 2026. On stage, at our stand, or somewhere else in New York, let’s meet.


From September 14–16, New York will bring together senior pricing, commercial excellence, and transformation leaders at the B2B Pricing & Commercial Excellence Summit America 2026, organized by Ardensi.


Stratence Partners will be there.


Fernando Ventureira, CEO of Stratence Partners, will deliver the Closing Keynote:

From Strategy to Sustainable Competitive Edge: Commercial Transformation in Practice


But we do not want the conversation to begin when Fernando takes the stage.

And we certainly do not want it to end when the keynote finishes.



From Strategy to Sustainable Commercial Performance

Organizations today are managing multiple commercial priorities simultaneously.

  • Growth needs to be accelerated.

  • Margins need to be protected and expanded.

  • Pricing decisions need greater transparency and consistency.

  • Commercial execution needs to reflect strategic priorities.

  • Data needs to support faster and more confident decisions.

  • And AI needs to create practical business value within a coherent commercial operating model.


Treating these priorities as separate initiatives limits their potential.


At Stratence Partners, Commercial Transformation means connecting them.

Our approach brings Strategy, Pricing and Commercial Execution into one integrated framework, supported by clear governance, reliable data, disciplined implementation, and measurable accountability.


The objective is not transformation for its own sake.

It is measurable improvement in growth, profitability, decision speed, execution discipline, and organizational autonomy.



What Fernando Will Explore in the Closing Keynote

Fernando’s session will focus on four elements that determine whether Commercial Transformation creates sustainable competitive advantage.


1. An Integrated Decision Framework

Strategy, pricing economics, and market execution need to operate as part of the same commercial system.


When they do, strategic intent can be translated into commercial decisions and ultimately into execution in the market.


2. A Proven Transformation Sequence

Transformation can begin by creating transparency around current performance and identifying opportunities.

That transparency enables focused implementation, measurable results, and progressive scaling.

Early transparency. Focused implementation. Scalable impact.


3. Governed Best Practices at Scale

Sustainable performance requires more than individual expertise.


Governance, data, intelligence, systems, and commercial execution need to reinforce one another.


This is also where Stratence’s specific and proprietary solutions for Data Management, Data Science and Integrated Commercial Systems, including pragmatic AI-Powered capabilities, can strengthen transparency, intelligence, and execution.


4. Sustained Performance by Design

A successful transformation should progressively strengthen the organization itself.

Clear ownership.

Adoption.

Measurable ROI.

Capability transfer.

Organizational autonomy.


The objective is to build commercial capabilities that continue creating value long after the initial transformation program.



But Let’s Talk Before the Keynote

A keynote creates an opportunity to share experience with an audience.


A conversation creates an opportunity to understand one specific business.

That is why Fernando and members of the Stratence Partners US leadership team will be available throughout the Summit.


If you are attending, visit us at the Stratence Partners stand.

Bring us a question.

Bring us a commercial challenge.

Tell us where your organization is trying to accelerate growth, strengthen margins, improve Pricing Excellence, increase Commercial Effectiveness, or connect strategy more effectively with execution.


We would be delighted to exchange perspectives before Fernando’s Closing Keynote and continue the discussion afterwards.



Not Attending the Summit? We Can Still Meet in New York.

Being in the same city is reason enough for a conversation.

If you will be in New York between September 14 and 16 but are not attending the Summit, Fernando would still be delighted to meet you.


It does not need to be a formal meeting.

Coffee. Lunch. Dinner. Or simply some time between commitments.


If there is a Commercial Transformation challenge on your agenda, a strategic question worth discussing, or simply an opportunity to exchange executive perspectives, let’s find the time.


Connect directly with Fernando Ventureira on LinkedIn or email him at fventureira@stratence.partners to arrange a meeting in advance.



See You in New York

If you are attending the B2B Pricing & Commercial Excellence Summit America 2026, organized by Ardensi, register for the event, visit the Stratence Partners stand, meet Fernando and our US leadership team, and join us for the Closing Keynote.


If you are not attending but will be in New York, get in touch anyway.


On stage, at our stand, over coffee, lunch or dinner, the objective is the same: a meaningful conversation about creating measurable and sustainable commercial performance.


See you in New York.

Comments


bottom of page