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New York Is Almost Here: Let’s Talk Commercial Transformation
New York is almost here. Meet Fernando Ventureira, Meir Spiegel and Greg Varner at the B2B Pricing & Commercial Excellence Summit America 2026 and join Fernando’s September 15 Closing Keynote on Commercial Transformation in practice.

Stratence Partners
2 days ago2 min read


Giampietro Sanna Joins Stratence Partners as Senior Vice President – MEA Region and Advisory Board Member
Stratence Partners welcomes Giampietro Sanna as Senior Vice President – MEA Region and Advisory Board Member, bringing 30+ years of international leadership experience across business transformation, digital enablement, growth and large-scale execution.

Stratence Partners
6 days ago2 min read


From Pricing Strategy to Sustainable Commercial Impact: What We’re Bringing to New York
Fernando Ventureira brings Stratence Partners’ Commercial Transformation framework to New York: Strategy, Pricing, Execution, Data, Systems, and AI Powered - connected for sustainable commercial performance

Stratence Partners
Aug 284 min read


Stratence Partners to Exhibit at Odoo Experience 2026 in Brussels
Stratence Partners will exhibit at Odoo Experience 2026 in Brussels, bringing its Commercial Transformation expertise to the Odoo ecosystem and connecting strategy, pricing, execution, data and systems to measurable business performance.

Stratence Partners
Aug 262 min read


Some Conversations Are Worth Having in Person.
Some commercial challenges deserve a real conversation. Meet Fernando Ventureira, Meir Spiegel and Greg Varner in New York, bring us your toughest commercial question, and join Fernando for the Closing Keynote.

Stratence Partners
Aug 213 min read


From Conversation to Competitive Edge: Three Days with Stratence Partners in New York
Three days to talk Commercial Transformation with Stratence Partners in New York. Meet Fernando Ventureira, Meir Spiegel, and Greg Varner at our stand before Fernando’s Closing Keynote.

Stratence Partners
Aug 174 min read


New York in September: Let’s Make Time for a Real Conversation
Fernando Ventureira is heading to New York for Ardensi’s B2B Pricing & Commercial Excellence Summit America 2026. Join his Closing Keynote, meet the Stratence Partners team at our stand, or arrange a conversation elsewhere in the city.

Stratence Partners
Aug 143 min read


Before the Closing Keynote, Let’s Start the Conversation.
What will Stratence Partners bring to New York? Four executive questions connecting strategy, pricing economics, commercial execution, governance, and sustainable performance.

Stratence Partners
Aug 104 min read


The Best Questions Deserve Better Answers.
Commercial Transformation starts with better questions, not better tools. Discover why executive conversations remain one of the most valuable catalysts for better commercial decisions.

Stratence Partners
Aug 73 min read


Welcome to Stratence Partners, Covadonga Pérez
Stratence Partners welcomes Covadonga Pérez, whose international experience in Commercial Transformation and business transformation further strengthens the firm's global advisory capabilities.

David Díaz
Jul 271 min read


The Real ROI of Executive Conferences Is Measured Months Later.
The greatest value of executive conferences is rarely found in the presentations themselves. It is found in the conversations, relationships, and decisions that continue long after the event ends.

Stratence Partners
Jul 32 min read


The Most Valuable Part of a Conference Is Not the Presentation.
Executive conferences are no longer about collecting slides. They are about exchanging ideas, challenging assumptions, and building relationships that shape better commercial decisions. Discover why we look forward to meeting leaders in New York.

Stratence Partners
Jun 263 min read


Pharma's Margin Squeeze: Why Pricing Pressure Is Exposing Structural Weaknesses in Commercial Operating Models
Pricing pressure is not the root problem. It is exposing weaknesses in Pricing Governance, gross-to-net transparency, and commercial operating models. Discover why leading pharmaceutical organizations are responding through Commercial Transformation.

Stratence Partners
Jun 245 min read


Most Organizations Do Not Have a Pricing Problem. They Have a Decision-Making Problem.
Ahead of Fernando Ventureira's Closing Keynote at the B2B Pricing & Commercial Excellence Summit America 2026, we explore why sustainable competitive advantage depends more on integrated decision-making than on isolated pricing initiatives.

Stratence Partners
Jun 193 min read


Three executive takeaways from frankfurt 2026; What Has Changed in Pricing and Commercial Excellence?
After two days of discussions with pricing, commercial, and transformation leaders in Frankfurt, Fernando Ventureira shares three key observations shaping the future of Commercial Transformation.

Stratence Partners
Jun 52 min read


Commercial Transformation in Animal Health: Why Commercial Complexity Is Outpacing Operating Models
Commercial complexity in Animal Health is accelerating across pricing, distribution, commercial governance, and execution models. In this executive perspective, Stratence Partners explores why Commercial Transformation is becoming a structural capability for organizations seeking sustainable profitability and disciplined growth.

Stratence Partners
May 204 min read


Medical Devices Commercial Transformation: Why Pricing Discipline Alone No Longer Protects Margin
Medical Devices organizations are facing growing margin pressure not because pricing teams are failing, but because commercial governance structures are increasingly fragmented. Stratence Partners explores why Commercial Transformation has become a structural operating necessity.

Stratence Partners
May 155 min read


From Strategy to Sustainable Competitive Edge: Reflections from the Closing Keynote at the B2B Pricing & Commercial Excellence Summit Europe 2026
Fernando Ventureira closed the B2B Pricing & Commercial Excellence Summit Europe 2026 with a keynote focused on Commercial Transformation, execution discipline, pricing governance, and sustainable competitive advantage.

Stratence Partners
May 62 min read


Frankfurt | May 4–6 – Meet Fernando Ventureira during the B2B Pricing & Commercial Excellence Summit
Meet Fernando Ventureira in Frankfurt during the Pricing & Commercial Excellence Summit. Conversations on pricing, AI and execution.

Stratence Partners
May 11 min read


Fernando Ventureira to Deliver Closing Keynote at B2B Pricing & Commercial Excellence Summit Europe 2026
Fernando Ventureira will speak at the B2B Pricing & Commercial Excellence Summit Europe 2026, addressing how organizations connect strategy, pricing, and execution to drive sustainable commercial performance.

Stratence Partners
Apr 272 min read
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