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PROFILE | Who we are


At Stratence Partners, we don't consider Pricing as an isolated discipline to reach the Excellence maturity level.

Pricing needs to serve the company Strategy: Where to win and how to maximize win-rate, with the proper Micro-Strategies by Regions, Countries, Go-to-Markets, Segments of Products, Services. Solutions, Segments of Customers by Volume, Profit, Portfolio, Loyalty, Willingness to Pay …

Then, Pricing is about to develop the right capabilities to transform the Strategy into pricing rules and conditions: Reference/List Price by Market Value, Discounts & Rebates for Consistency, Fairness and Efficiency, optimizing with Elasticity, Slopes and Competitive Premium to Value-Solutions Mapping.

Finally, we need to transfer all the intelligence that has been developed to the commercial people with optimized sales scenarios for win-win negotiations (Contracts, Distribution, eCom, Tenders), partnering and integrating first line for Value Selling and Market Intelligence, Continuous Improvement 

The Organizations we have partnered with over the past 25 years...


Have secured successful and profitable Transformational Projects

Benefiting from our unique “Strategic, Pricing & Commercial Holistic Business Model®”

Stratence Partners' Pillars

Stratence Partners Holistic Business Model®

Jim Goodman Stratence Partners Reference
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