Yesterday at the B2B Pricing & Commercial Excellence Summit America 2026 in New York, Fernando Ventureira delivered the Closing Keynote, “From Strategy To Sustainable Competitive Edge,” presenting a practical framework for turning commercial strategy into disciplined execution and measurable impact.

Meet Stratence Partners in New York, September 14–16, at the B2B Pricing & Commercial Excellence Summit America 2026.

Stratence Partners welcomes Giampietro Sanna as Senior Vice President – MEA Region and Advisory Board Member, bringing 30+ years of international leadership experience across business transformation, digital enablement, growth and large-scale execution.

Alberto Ortiz appointed Senior Vice President and Advisory Board Member, strengthening Stratence Partners’ Commercial Growth & Sales Excellence capabilities.

Stratence Partners welcomes Covadonga Pérez, whose international experience in Commercial Transformation and business transformation further strengthens the firm's global advisory capabilities.

Giovanna Questioni joins Stratence Partners as Senior Vice President – Advisory Board Member, bringing more than 20 years of international leadership experience in Commercial Transformation, Strategy Optimization, Commercial Performance, and Operational Excellence.

Christian Petross joins Stratence Partners as Senior Vice President | Advisory Board Member, bringing more than 33 years of international experience in Commercial Transformation, Digital Transformation, and Commercial Effectiveness.

Stratence Partners welcomes Wael Kadouh as Senior Vice President | Advisory Expert Member, strengthening its international Commercial Transformation capabilities across enterprise advisory, commercial strategy, and business growth throughout the Middle East and GCC.

Tim Tsarfati joins Stratence Partners as Senior Vice President and Advisory Board Member, bringing 20+ years of international high tech, technology monetization, strategic marketing and commercial transformation experience.

Aleksandar Ruzicic has been appointed Senior Vice President and Advisory Expert Member at Stratence Partners, strengthening pharma and healthcare transformation expertise.

Eduardo Kühnel has been appointed Senior Vice President, Head of Alliances and Ecosystem, and Advisory Board Member at Stratence Partners, reinforcing global ecosystem development and international growth capabilities.

Stratence Partners welcomes Meir Spiegel as Senior Vice President, New York Hub, strengthening Commercial Transformation capabilities through financial infrastructure, operational intelligence, data science, and AI Powered Commercial Systems.

Following executive discussions at the Operational Excellence & Process Transformation Summit in Munich, Stratence Partners explores why sustainable Commercial Transformation depends on people, leadership alignment, execution discipline, and cross-functional collaboration rather than technology alone.

Stratence Partners appoints Greg Varner as Senior Vice President North America and Advisory Board Member, reinforcing international Commercial Transformation capabilities across strategy, pricing and operational excellence.

Javier Palazuelos joins Stratence Partners as Senior Vice President APAC and Advisory Board Member, bringing 25+ years of international expertise in Commercial Transformation, Pricing Excellence, Revenue Management, and Commercial Strategy.

Stratence Partners announces the appointment of David Diaz as Senior Vice President Iberia & LATAM and Advisory Board Member, reinforcing its international executive leadership expansion.

Gross-to-Net is no longer a reporting exercise. Discover how leading organizations turn pricing complexity into sustainable revenue through structured governance and AI-powered commercial systems.

IT companies lose up to 12% of EBIT due to fragmented commercial decisions. Learn how structured Commercial Transformation restores control, transparency and profitability.

Insights from the 9th Pricing & Revenue Management Summit in Berlin, where Stratence Partners shared perspectives on how organizations are integrating strategy, pricing economics and sales execution into structured Commercial Transformation frameworks.

Greg Varner joins Stratence Partners as Senior Vice President, bringing 25+ years of global leadership experience in commercial transformation, pricing strategy and profitable growth.