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AI Disruption: The New Chicxulub

Digital illustration of the Chicxulub asteroid impact on Earth, used to represent large-scale AI disruption and its transformative impact on commercial strategy, pricing, monetization and go-to-market models.
A visual metaphor of the Chicxulub impact — representing the scale and speed of disruption AI is now unleashing on commercial strategy.

AI is redefining commercial logic faster than any other technology in history.


We invite you to join the discussion opened by our CEO on LinkedIn:

Where do you see AI creating the biggest disruption in your commercial engine?


For CEOs and senior leaders exploring how to make AI a core commercial capability: Contact Fernando Ventureira


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