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EPA 2026: Four Strategic Moments with Stratence Partners

Stratence Partners at EPA 2026 – Pricing, AI & Commercial Transformation
Stratence Partners at EPA 2026: Two Executive Sessions by Fernando Ventureira and Business Poster Sessions with Eduardo Kühnel and Aleksandar Ruzicic.

Tomorrow is where substance meets execution.

Stratence Partners will be active across both the main tracks and the Poster Sessions.

If you are attending EPA, this is the moment to prioritize your agenda.


🎤 March 3 – Two Executive Sessions by Fernando Ventureira


🔹 12:20 | Pricing Track

 Advanced Gross-to-Net Best Practices


Gross-to-Net is not an accounting reconciliation.

 It is a structural margin capability.


This session will address:

 • Full Gross-to-Net transparency across customers, products and deals

 • Margin leakage reduction

 • Governance & People alignment

 • From fragmented pricing decisions to disciplined EBIT performance


🔹 13:00 | AI & Digital Transformation Track

 AI-Powered Access and Commercial Efficiency


AI does not generate value on its own.

 Execution discipline does.


This session focuses on:

 • AI embedded within business logic

 • Data & Systems integration (ERP, CRM, CPQ, BI)

 • Scenario-based pricing and market simulations

 • Building a scalable global operating model

  


🟢 Poster Sessions – Business Deep Dives

🕚 11:00 – 11:55

📍 Plenary, Auditorium

The Poster Sessions will take place on both days at this time slot.


Tomorrow and the following day:

Eduardo Kühnel and Aleksandar Ruzicic will both be present in the Poster Zone for direct business discussions around the same poster and framework.


Focus areas include:

 • Full Gross-to-Net transparency and margin governance

 • Data Management (SPOT™) and decision discipline

 • Business Integration across systems and workflows

 • AI Powered Commercial Transformation embedded into operating models

Poster sessions are where strategic frameworks meet real business application — connecting Governance & People, Business Integration, and Data & Systems into one disciplined Commercial Transformation model.

  


Meet the Team

Aleksandar Ruzicic - Senior Vice President

Eduardo Kühnel - Senior Vice President

As a collaborating firm of Andersen Consulting, within Andersen Global, Stratence integrates Commercial Transformation, Pricing Excellence and AI-Powered systems into measurable business impact.

📍 Stand 300A – Right at the Entrance

After the sessions, continue the discussion with us at Stand 300A.

Our agenda is tight, but we are keeping limited availability for high-value conversations.

  


𝗔 𝗱𝗶𝗿𝗲𝗰𝘁 𝗾𝘂𝗲𝘀𝘁𝗶𝗼𝗻 𝘁𝗼 𝘁𝗵𝗲 𝗘𝗣𝗔 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆:

Which topic deserves deeper structural discussion right now?

 • Gross-to-Net transparency?

 • AI governance in commercial functions?

 • Pricing discipline under pressure?

 • Something else?


Let’s use tomorrow wisely.


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